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Digital Politics with Karen Jagoda


Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote. 

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

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May 3, 2017

Kyle Roberts, President, Smart Media Group is just back from the National Association of Broadcasters conference and reports that we are headed for a world of IP based broadcast media with more consolidation of content providers and increased abilities to target viewers particularly on mobile devices.  We also talk about the current wave of ads from Super PACS and what it really takes to build relationships with voters to move them from just watching ads to becoming engaged with a campaign.

@Smart_MediaGRP

Smart Media Group