Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
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Dec 3, 2019
Rena Shapiro, Director Politics and Public Affairs, a4 Media talks about how media buyers are shifting from cable to the OTT space to be able to find hard to reach audiences like cord cutters and those who use ad blockers, who is time shifting, the appeal to voters of using Internet enabled screens to pursue content...
Nov 21, 2019
Sean Duggan, VP Advertising, Pandora talks about their recent State of the Sonic Union event where experts talked about how the brain processes audio and visual information. Sean explains the technique of creating a theatre of the mind to draw in consumers and voters, the need to use a variety of diverse voices in...
Nov 18, 2019
Betsy Hoover is a Partner at Higher Ground Labs, an incubator, accelerator, and lead investor in political technology. Betsy is in search of entrepreneurs with insights about building companies that address the needs of Progressive political and advocacy campaigns. We talk about trends in the market, HGL criteria for...
Nov 12, 2019
Scott Goodstein CEO Catalyst Campaigns reflects on the need for more proactive action by Twitter and other social media sites to clean up the environment that has developed with fake news, bots, and spam and what campaigns can do about abuses on social media. Scott also raises questions about data harvesting, how...
Nov 6, 2019
David Goldstein, Co-Founder and CEO, Tovo Labs focuses on Twitter in light of their announcement that they will no longer accept political and advocacy ads, the real issues created by the use of social media by the dark side with bots and fake news, Facebook announcement about their policy to not verify validity of...