Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
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Jan 22, 2020
Kip Cassino, just retired Executive Vice President, Borrell Associates has been researching ad spending in the political space for many cycles. He shares his insights about 2020 ad budgets predicting that digital media spending will just about equal television ad budgets this year with each taking about one-third of the...
Jan 8, 2020
Luis Herrero Acevedo founding partner, 303.Digital on characteristics of successful viral campaigns, best ways to mine for authentic endorsements, driving donations from hard core fans, value of micro-targeting to deliver the right message to the right segment of constituents, and insights about reaching Latino voters. ...
Dec 18, 2019
Michael Allman, Founder and CEO, Voterfied is developing an innovative solution for office holders, candidates and advocates to get immediate feedback from voters and constituents by employing blockchain and a creative platform get input about issues. Allowing for confirmation of identify and integration into other...
Dec 11, 2019
Shane Greer, co-owner, Campaigns and Elections talks about their upcoming Reed Awards and the new categories of competition particularly in the digital space. We also talk about raising awareness within the community of the possibility of cyber-attacks on campaigns and what can be done to minimize damage, and new...
Dec 3, 2019
Rena Shapiro, Director Politics and Public Affairs, a4 Media talks about how media buyers are shifting from cable to the OTT space to be able to find hard to reach audiences like cord cutters and those who use ad blockers, who is time shifting, the appeal to voters of using Internet enabled screens to pursue content...