Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
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May 16, 2018
Patrick Ruffini, partner and co-founder, Echelon Insights is an expert on voter turnout. He confirms there is trouble ahead for the Republican party primarily because of the noteworthy increase in Democratic voters while the number of Republican voters has remained stable. With data from special elections in...
May 9, 2018
Kip Cassino, Executive Vice President, Borrell Associates has been forecasting and tracking political ad spending for many cycles and has just updated his forecast for 2018 to $8.8 billion up $321 million from earlier estimates. While digital/online and direct mail are seeing some trimming of the budget, television and...
Apr 25, 2018
Erik Rosedahl, Head of Alliances and Stakeholder Impact, Phone2Action has years of experience helping organize fly-in and legislator days for associations and corporations. He shines a light on all the work that is necessary to insure that the effort of members, speakers and supporters gets the desired result. In the...
Apr 19, 2018
John Jamieson, SVP Strategic Sales, PayClearly has seen the opportunities to streamline and improve the media buying for political and advocacy campaigns. In the past, buying local radio and television ads and direct mail were relatively easy enough to manage. With the explosion of options to advertise online, on...
Apr 11, 2018
Reed Galen, owner, Jedburghs and Chief Strategist SAM- Serve America Movement talks about his efforts to create a new political party. With deep experience in national, state and local political and advocacy campaigns, Reed and his team have recognized the challenges and potential for an alternative to the Democratic...