Preview Mode Links will not work in preview mode

Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote. 

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Sponsors

Agency AdvisorsHCD Research

 

 

Oct 17, 2017

Gary Sherwood, VP Client Solutions-Politics and Advocacy, Resonate zeroes in on changing media habits of voters 18-49 and emphasizes the need to find the sweet spot for targeting niche audiences with tailored content on the right screen.  We also talk about the self-serve model, low barrier to entry and other factors...


Oct 11, 2017

Andrew Stanley, VP Product, Phone2Action sheds light on how advocates, organizations, and elected officials are using social media.  He emphasizes how important it is to harness the energy of voters at any time making it easy to post an opinion, send an email, or receive a call to action.  With a variety of screens...


Sep 25, 2017

Navid Massarat is a junior at the La Jolla Country Day School and has started a petition on Change.org to create a dog beach in La Jolla Shores to allow owners and dogs to enjoy a remote part of the beach.  Armed with research about previous attempts and successful dog beaches in near-by beach communities, Navi has...


Sep 24, 2017

Ben Krompak, Vice President, Tulchin Research shares his insights about early polling for incumbent candidates, value of data from focus groups, and assessment research for those thinking of running for public office.  With fewer people willing to answer survey questions, the cost of accurate research continues to rise...


Sep 13, 2017

Brian Kind, National Director of Geo-Strategic Analytics, TargetPoint Consulting, reminds us that geography is still the most fundamental variable in how someone votes.  While top line voter numbers might seem consistent within a state, pockets of swing voters might make all the difference in a close race.  Brian also...