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Digital Politics with Karen Jagoda

The non-partisan Digital Politics Podcast with Karen Jagoda explores political and advocacy campaign best practices, new technologies and innovative approaches to voter engagement, fundraising, ground game strategies, cross-media advertising, using social media to promote and persuade, and getting out the vote. Since 2007, this show has spotted trends and interviewed strategists on the campaign trail as well as candidates, elected officials, and solutions providers who are bringing new tools to campaign staffers and volunteers.
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Now displaying: Category: mobile

Welcome to DigitalPoliticsRadio.com the podcast spotting trends and thought leaders at the intersection of politics and technology since 2007.  Follow us on Twitter @evoterinstitute and check out Facebook.com/digitalpoliticsradio.com.

Mar 22, 2017

Ysiad Ferreiras is the Director of Sales and Marketing at Hustle, an innovative app based solution that allows campaigns to use text messaging to increase dollars raised, attendance at events and votes.  I talked with Ysiad at the recent American Associations of Political Consultants annual Pollies event where Hustle had a booth across the aisle from the USPS booth.  We talk about who seems most likely to respond to text messaging--it may not be who you think.

@Hustle_App

@TheAAPC

#2017Pollies

Hustle.life

Sep 5, 2016

Sean Gera, Strategic Analyst Marketing, CallFire says that text messaging has finally become mainstream in presidential campaigns and is finding a place in state and local races because it is a cost effective way to access and engage voters on their mobile devices and allows campaigns to collect valuable data. 

@CallFire

CallFire.com

 

May 16, 2016

Sam Lozier, Client Services Team Lead, Revolution Messaging addresses concerns about abuses by the Trump campaign which is sending unsolicited text messages and how the FCC has tightened the rules about opt-in texting.  Sam also talks about ways to get permission to send campaign text messages for mobilization and fundraising to voters who have shown a willingness to be engaged with a campaign or cause.

@revmsg

Revolution Messaging

Apr 4, 2016

Melinda Gipson, Political Advisor, SABIO Mobile on using mobile ads to target voters by location and demographics as well as behavioral characteristics and the apps that they have on their phone.

@SABIOMobile

SABIO Mobile

Mar 24, 2016

Joe Camacho, Chief Marketing Officer, SABIO Mobile on why mobile ads are the most cost effective way to reach Millennials and Hispanics, why political consultants are slow to use new ad formats, and types of mobile ad units and calls to action that work for candidates.

@sabiomobile

SABIO Mobile

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