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Digital Politics with Karen Jagoda


Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote. 

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

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Aug 12, 2015

Brent McGoldrick, CEO, Deep Root Analytics explains how data from set-top boxes and smart televisions is being used to improve efficiency of television media buys for political campaigns and the drives home the value of testing video ads online before an expensive tv buy.

@BrentMcGoldrick

@DeepRootX

Deep Root Analytics