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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted the impact of new technologies on the campaign landscape, how expectations of voters are changing, the role of online fundraising, digital and traditional means of persuasion, and getting out the vote.   Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, use of AI in campaigns, cross-media advertising, social media trends, and the impact of mobile on engaging supporters.  This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.            
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  2. Digital Campaign Trends to Watch in 2018 with Gary Sherwood Resonate

Digital Campaign Trends to Watch in 2018 with Gary Sherwood Resonate

Oct 17, 2017

Gary Sherwood, VP Client Solutions-Politics and Advocacy, Resonate zeroes in on changing media habits of voters 18-49 and emphasizes the need to find the sweet spot for targeting niche audiences with tailored content on the right screen.  We also talk about the self-serve model, low barrier to entry and other factors that allowed Russian money to be spent on digital political ads in 2016.

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