Jan 16, 2019
Nick Martin, CEO, Datagenomix is a self-described political data nerd and determined to bring big data to small state and local political campaigns. Using their new tool topplr, observations about social behavior can be incorporated into analysis of voter intention resulting in smarter digital campaign ad buys...
Aug 7, 2018
Blaine Britten, Director of Digital Services, Stirista has a wealth of demographic, geographic, cultural, and interest-based data about voters that shines a light on how voters make decisions and form communities of interest. Using both historical and real-time data particularly from social media, Stirista works with...
Jul 26, 2017
Daniel Kreiss, professor political communication, UNC Chapel Hill talks with reporter Kate Kaye about the latest controversy surrounding the request by the Trump administration for voter data. Daniel provides some perspective about how state voter files are created, shared and protected.
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@lowbrowkate
Jul 12, 2017
Andrew Tavani, VP National Sales, Aristotle reports that we learned a great deal about voters in 2016 that will be relevant for targeting in the 2018 mid-term and 2020 Presidential primary and general elections. Using machine learning to model data to make more sense of relationships between voting behavior, donations,...
Jun 21, 2017
David Radloff, Co-Founder and Partner, Clarity Campaign Labs talks with reporter Kate Kaye about how they approached the special Congressional election in GA, how data analytics were used to target persuadable voters, and how data from special elections might inform future campaigns. David also shares insights about...