Apr 14, 2026
Josh Justice, CEO of Peerly, focuses on the evolving role of text messaging in political campaigns, particularly the shift from mobile optimization to a mobile-first communication strategy. The dominance of texting and reliance on small screens have driven the shift from simple SMS to text messaging with full HD and 4K...
Nov 19, 2025
Josh Justice, CEO of Peerly, highlights the new Video in Motion technology, an evolution of their previous HD video texting service. This next-generation tool allows for sending 4K high-resolution video to voters' phones via text message, bypassing the limitations of MMS protocols. This is a direct-to-voter messaging...
Oct 7, 2022
Scott Goodstein is the CEO and Founder of Catalyst Campaigns and is active in the war against spam. He sets the stage with a description of the early days of mass text messaging by the Obama campaign in 2008.
We talk about:
- Voter lists and targeting political text message spam
- Impact of texting moving from opt-in to...
Sep 15, 2022
Thomas Peters is the Founder and CEO of RumbleUp and has been in the peer-to-peer texting space for many cycles. Working with all the Republican committees, RumbleUp is offering a self-service texting program and turn-key solution that can be used to build a relationship with voters and be quickly deployed for rapid...
Aug 4, 2022
Josh Justice, President, Peerly, on how campaigns of all sizes use peer-to-peer texting to engage and motivate voters. With high response rates for rich media P2P texting, this is a cost-effective platform to do A/B testing and measure what messages and formats are working for each target audience.
We talk about:
- The...