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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted the impact of new technologies on the campaign landscape, how expectations of voters are changing, the role of online fundraising, digital and traditional means of persuasion, and getting out the vote.   Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, use of AI in campaigns, cross-media advertising, social media trends, and the impact of mobile on engaging supporters.  This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.            
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  2. Why Nonprofits Need to Make Complex Issues Part of a Larger Narrative with Caroline Sanchez-Avakian BISC

Why Nonprofits Need to Make Complex Issues Part of a Larger Narrative with Caroline Sanchez-Avakian BISC

Mar 4, 2026

Caroline Sanchez-Avakian, Strategic Communications Director at the Ballot Initiative Strategy Center, BISC, offers advice to nonprofits on effectively managing their communications and earned media strategies. The media environment continues to change, requiring nonprofits to tell authentic, clear, and concise stories about complex topics that fit into a larger narrative.

We talk about:

  • The need to move beyond episodic campaign-based thinking to building a comprehensive ongoing narrative 
  • Connecting policy to real-world community impact is essential to getting the attention of reporters
  • Creating succinct and visually engaging videos, infographics, and bullet points
  • Focusing on reaching an engaged, invested community rather than attempting to go viral with a message

#BallotInitiativeStrategyCenter #BISC #BallotInitiatives #Nonprofits #EarnedMedia #MediaStrategy #CommunityEngagement #DigitalStrategy #PoliticalCommunications

Ballot.org

BISC