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Digital Politics with Karen Jagoda


Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023.      Check out the list here

 

Sponsor

Pandora

 

 

 

Feb 2, 2024

Michael Serazio is an Associate Professor in the Department of Communications at Boston College and author of The Authenticity Industries: Keeping it "Real" in Media, Culture, and Politics. Calling authenticity the moral framework of our time, Michael addresses whether politicians can fake authenticity and what gives inauthenticity away. Drawing on observations of reality TV, social media, pop music, commercial advertising, and electoral politics, Michael has written a thought-provoking analysis of how politicians are becoming more like brands and brands are acting more like politicians.

We talk about

  • How authenticity is created and demonstrated
  • The different kinds of authenticity
  • Perception of the authenticity of male and female candidates
  • Role of influencers and nano-influencers in establishing candidate authenticity
  • What will be seen as authentic in 2024 campaigns 

#MichaelSerazio #TheAuthenticityIndustries #PoliticalCampaigns #PoliticalMessaging #VoterPersuasion #Authenticity

The Authenticity Industries: Keeping it "Real" in Media, Culture, and Politics by Michael Serazio 

Authenticity