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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.


Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023.      Check out the list here







Sep 9, 2022

Scott Minkoff is an Associate Professor of Political Science at SUNY New Paltz and a co-author of Politics on Display: Yard Signs and the Politicization of Social Spaces. Taking a step back from focusing on virtual social interaction, Scott recognizes the impact of out-of-home campaign messaging, particularly yard signs for persuasion and increasing voter turnout.

We talk about:

  • Who puts out a yard sign, and what message does a campaign yard sign communicate
  • Most effective use of campaign yard signs
  • How down-ballot political campaigns can benefit from using yard signs
  • The past and future of campaign yard signs
  • How yard sign research is conducted

#ScottMinkoff #PoliticalCampaigns #PoliticalAdvertising #YardSigns #OOHAdvertising #VoterPersuasion #GOTV