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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.


Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023.      Check out the list here







Feb 4, 2022

Paul Wilson is the Chairman and CEO of Wilson Grand Communications and an expert on political strategy, persuasion, advertising, and traditional and digital media.

We talk about:

  • The trend towards shorter and shorter messages
  • The questionable lasting impression of short commercials
  • The cost and downside of microtargeting ads to specific voters
  • Insights from the Glenn Youngkin Virginia gubernatorial campaign
  • Growth of campaign media budgets and where it is being spent

#PoliticalAds #Persuasion #PoliticalMessaging #CampaignMedia