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Digital Politics with Karen Jagoda


Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted the impact of new technologies on the campaign landscape, how expectations of voters are changing, the role of online fundraising, digital and traditional means of persuasion, and getting out the vote.   Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, use of AI in campaigns, cross-media advertising, social media trends, and the impact of mobile on engaging supporters.  This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.            

Dec 10, 2025

Behdad Jamshidi is the Founder of CJAM The Marketing Connector, which has vetted over 1,000 marketing agencies to identify those most qualified to deliver on their promises. The idea of a single agency handling all political and advocacy campaign needs is no longer realistic, as there are an increasing number of channels to reach voters and supporters.

We talk about:

  • The vast majority of agencies are execution focused while clients often expect high-level strategic thinking
  • Red flags of agencies noted during the vetting process and from their work with clients
  • The need for constant testing and adjustment to messages in this rapid response environment
  • If a marketing firm is not using AI, it is falling behind the competition

#CJAMMarketing #PolitcalCampaigns #Advocacy #MarketingAgencies #DigitalPolitics #CampaignStrategy #PoliticalMarketing #MarketingROI #DigitalStrategy #CampaignManagement #PoliticalConsulting #MarketingPartners #ElectionMarketing

CJAMMarketing.com

CJAM The Marketing Connector