Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote. In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023. Check out the list here
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Apr 12, 2017
Tara McGowan, Founder and CEO, Lockwood Strategy Lab was the digital director for the SuperPAC Priorities USA in 2016. She talks about lessons learned in their work to support Hillary Clinton for president, need to have a cross channel strategy to persuade and engage voters, value of Facebook to create relationships with constituents, and why future successful candidates will be digital natives regardless of age.
@taraemcg
