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Digital Politics with Karen Jagoda


Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023.      Check out the list here

 

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Oct 15, 2019

Myles Bugbee is a political strategist with a keen eye for the power of online political ads to persuade and mobilize voters and using social media as a branding tool as he did for Senator Jon Tester's campaign.  Myles talks about how the Trump campaign is currently using online ads to target new segments of voters with a landing page that does not match the information in the ad to create custom audiences to re-target later. We also talk about the impact of incendiary as well as humorous ads to persuade, drive action and increase viral engagement, what opponents can do to push back against false claims, and best practices for political online ad campaigns.  

@mylesbugbee

MylesBugbee.com