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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote. 

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Sponsors

PandoraAgency AdvisorsHCD Research

 

 

 

Dec 17, 2018

Steven Alembik, Founder, SMA Communications is an expert on voter data and how it is collected, stored, and made accessible by each individual state.  Steven talks about the need to clean up the data on voter rolls using related data bases to track such things as new addresses and deaths to reduce misuse of absentee...


Dec 12, 2018

Matt McMillan, CEO and Founder, Buzzmaker shares insights about the intersection of engaging content with on-message content in 2018 political campaigns and talks about candidates who used social media like Facebook and Instagram to reach voters with authentic, relevant messages. While there is a continuing need for...


Dec 6, 2018

Sean Duggan, VP Advertising, Pandora reflects on the trends that influence the increasing use of mobile audio ads by candidates and advocates to target desirable voters.  Once seen as part of the digital media buy, traditional media buyers are starting to include Pandora ads in addition to television and radio ads to...


Nov 27, 2018

Thomas Peters, Founder and CEO, uCampaign talks about their RumbleUp offering which is a peer-to-peer texting environment that proved very successful in 2018 campaigns for engaging voters and driving turnout.  The solution was even used in parts of Florida hard hit by the hurricane to make sure people knew where to...


Nov 14, 2018

Bonnie Siegel, Founder, Political Branding Associates worked with many campaigns in 2018 including the successful re-election of Republican Ted Cruz for Senate in Texas against the Democratic candidate Beto O'Rourke.  Bonnie talks about the need to keep the candidate's brand fresh on the ground and on social media,...